Eye Makeup

Eye makeup for every look: mascara, eyeliner, eyeshadow, brow products and false lashes.

Eye makeup: mascara, eyeliner, eyeshadow and brows

Eye makeup can transform your look in seconds, whether you prefer a simple swipe of mascara or a full smoky eye. This collection brings together everything for the eyes: mascaras, eyeliners, eyeshadow palettes and singles, brow products, false lashes, primers and tools, from prestige houses, makeup artist brands and affordable favourites.

Build your eye kit

• Eye primer: prevents creasing and makes eyeshadow colours more vivid.
• A neutral palette: light, medium and dark shades for endless everyday looks.
• Eyeliner: pencil for softness, gel or liquid for sharp definition.
• Mascara: volumising, lengthening, curling or waterproof.
• Brow product: a pencil or gel to frame the eyes.

A simple everyday eye look

1. Apply primer or a little concealer to the lids.
2. Sweep a light matte shade over the lid and a soft brown into the crease.
3. Smudge a brown or black pencil along the upper lash line.
4. Curl your lashes and apply one or two coats of mascara.
5. Brush and fill your brows.

Eye makeup for sensitive eyes

If you wear contact lenses or have sensitive eyes, choose ophthalmologist-tested products, avoid loose glitter, replace mascara every three months and always remove eye makeup gently before bed.

Brands in this collection

Shop eye makeup from Christian Dior, Shiseido, Clarins, Laura Mercier, Elizabeth Arden, Max Factor, Diego Dalla Palma, Nudestix, ArtDeco, Catrice, Essence, Gosh and RevitaLash.

Frequently asked questions

How do I stop eyeshadow from creasing?

Use an eye primer, apply thin layers and set cream shadows with a matching powder.

Which eyeshadow colours suit my eyes?

Brown and gold flatter blue eyes, purple and plum make green eyes pop, and almost every shade suits brown eyes. But there are no rules; wear what you love.

You may also like

• Mascara
• Eyeliner
• Eyeshadow
• Brows
• False lashes
• All makeup