Face Makeup

Face makeup for a flawless base: foundation, concealer, primer, powder, blush, bronzer and highlighter.

Face makeup: create a flawless, natural-looking base

Your base is the canvas for the rest of your makeup. When it looks good, everything else follows. This collection covers every step of face makeup: primers, foundations, tinted moisturisers, BB and CC creams, concealers, powders, blush, bronzer, highlighter and setting sprays, from lightweight everyday textures to full-coverage, long-wear formulas.

The order of application

1. Skincare and sunscreen.
2. Primer to smooth, mattify or hydrate.
3. Colour corrector, if needed.
4. Foundation or tinted moisturiser.
5. Concealer where you need extra coverage.
6. Cream blush or bronzer, then powder, then powder blush, bronzer and highlighter.
7. Setting spray to lock everything in.

Choosing coverage and finish

• Sheer: tinted moisturisers and BB creams even out tone while letting skin show through.
• Medium: buildable foundations for everyday wear.
• Full: covers redness, marks and pigmentation for special occasions or photography.

Matte finishes suit oily skin, satin finishes suit most skin types and dewy finishes flatter dry or mature skin.

Brands in this collection

Discover face makeup from Smashbox, Shiseido, Clinique, Sensai, Elizabeth Arden, Estee Lauder, Christian Dior, Fenty Beauty, It Cosmetics, Peter Thomas Roth, Catrice and Gosh.

Frequently asked questions

How do I find my foundation shade online?

Compare with a shade you already use from another brand, check the undertone description and read the shade guide on the product page.

Why does my foundation look cakey?

Usually because of dry skin, too much product or too much powder. Hydrate well, apply thin layers and use powder only where needed.

You may also like

• Foundation
• Concealer
• Primer
• Face powder
• Blush
• Setting spray